Fallbrook Avocado Festival

The Annual Avocado Festival benefits the community of Fallbrook in many more ways than people realize. It celebrates our agricultural heritage while providing an opportunity for entertainment and camaraderie; it brings large numbers of visitors to our town who will one day return to shop, to sightsee, and spend some time here; it provides significant economic benefits to our local businesses and community groups; and it generates enormous exposure of our community, both locally and regionally, through the broad advertising and promotional activities that accompany the Festival.