Highlighting Poughkeepsie

Honoring Pride and Culture for Hispanic Heritage Month

Posted on 08/31/23

SOMOS (We Are) Campaign

Hispanic Heritage Month is here! From September 15 to October 15, join AARPNY in celebration of the rich Hispanic/Latino culture, people and their contributions to American culture. The SOMOS (We Are) campaign highlights the lively energy and pride of the community while showcasing AARP as a companion in life. SOMOS AARP, a place where everyone is welcome!

Continue reading for information on our upcoming events and to watch interviews with Hispanic/Latino artists who discuss what Hispanic Heritage Month means to them.

Hispanic Heritage Month Upcoming Events:

1. Social Security Workshops

AARP members and guests are invited to join us for two Social Security Workshops on Facebook Live during #HispanicHeritageMonth, one in English and another in Spanish. Each session will cover what Social Security is, a discussion about its future, retirement and family benefits, and more.

  • In Spanish: Wednesday, October 4, 2023 | 11:00 AM

  • In English: Wednesday, October 11, 2023 | 11:00 AM

Learn More: https://states.aarp.org/new-york/learn-more-about-social-security-this-hispanic-heritage-month

2. Rhythm Revue – Roseland Reunion

Music is a powerful stimulator of the brain & has the potential to be a critical tool to preserve & enhance brain health. AARP members and guests are invited to join us on the dance floor at Rhythm Revue, Roseland Reunion with DJ Felix.
Register: https://events.aarp.org/RoselandReunionOct21

  • October 21, 2023 | 9:00 PM – 12:00 AM ET

630 Second Avenue
2nd Avenue at 42nd Street
New York, NY 10016

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3. SOMOS (We Are Campaign):

SOMOS Campaign 2 in Spanish.jfif

AARP is proud to announce the launch of the 2023 SOMOS (We Are) Campaign, which will provide local markets with new Spanish and culturally relevant English storytelling to connect with Hispanic/Latino audiences. “Somos” directly translates to “We are,” which signifies various aspects of the Hispanic presence in the United States. It represents hard-workers, daydreamers, vibrant personalities, and overall, the ever-growing community of 62 million Hispanic Americans. It highlights the lively energy and pride of the community while showcasing AARP as a companion for life.

SOMOS AARP, y juntos creamos un future lleno de salud, dinero, y mucho amor! (We are AARP, and together we create a future filled with health, money, and a lot of love!)

4. Hispanic/Latino Lawmakers Talk About Their Life in Advocacy

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AARP New York is proud to celebrate Hispanic Heritage Month by asking our New York elected officials from around the state to share their stories about why they decided to run for office, why it’s important to celebrate Hispanic/Latino culture and tradition, and what New Yorkers age 50-plus can do to get involved in local and state public policy. Visit our blog to read what the legislators shared with us: https://states.aarp.org/new-york/hispanic-latino-lawmakers-talk-about-their-life-in-advocacy-for-hispanic-heritage-month

5. Interviews with Hispanic/Latino artists:

In addition to the SOMOS Campaign, AARPNY had the opportunity to chat with Hispanic/Latino artists and get their take on the importance of Hispanic Heritage Month and what it means to the community.


Here's what they had to say:

1. Salsa Singer Jerry Rivera

Jerry Rivera Hispanic Heritage Month Interview

2. Salsa singer Jerry Rivas from El Gran Combo

Jerry Rivas Hispanic Heritage Month Interview

3. Salsa singers Tony Vega, Edgar Joel, and Anthony Colon

Tony Vega, Edgar Joel, and Anthony Colon HHM Interview

4. Freestyle artist Soave

Soave Hispanic Heritage Month Interview

5. Freestyle artist Brenda Velez

Brenda Velez Hispanic Heritage Month Interview

6. DJ Rob Lo

DJ Rob-Lo Hispanic Heritage Month Interview

7. Freestyle artist Judy Torres

Judy Torres Hispanic Heritage Month Interview

8. Freestyle Music Group The Cover Girls

The Cover Girls Hispanic Heritage Month Interview

Connect with us on our social media channels to learn more about AARPNY and upcoming virtual events:
Facebook | Twitter | Instagram | YouTube | LinkedIn

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